Thursday, November 22, 2018

New trend in the Thanksgiving Holiday for 2018? Smaller Turkeys?





Happy Thanksgiving To All!!!


This year's projection for the total amount of Turkey's which will be sold could be as high as 45 million birds.  Wow!  Last year, I did an analysis on the amount of homeless people who could be fed by such a large amount of Turkeys.  With that being said, this year a new trend is emerging around this Thanksgiving Holiday according to an article in Time magazine titled "Tinier Turkeys Are Trending for This Thanksgiving 2018"-- the choice of smaller Turkeys in the marketplace:



Bloomberg reports that smaller turkeys are breaking big this year, noting that inventories of whole hens are down, shoppers are snapping up smaller birds from grocers and some breeders are even developing a distinctive six-pound turkey type (not yet for sale).
Experts are suggesting that smaller family sizes, alternative gastronomic interests and increased desire to avoid food waste could be reasons behind the new trend. (So, yeah, this one can be pinned on millennials too.)
“People are starting to understand it’s not natural to grow turkeys up to 30 pounds,” Ariane Daguin of food company D’Artagnan LLC told Bloomberg.



The main drivers are listed in the excerpt above.  Mainly, that more people are becoming vegetarian or turning to an all out vegan lifestyle which is absent of any poultry or meat products.   Additionally, Americans might be more aware of the waste that is produced on the Thanksgiving holiday.  Although, I would imagine that cooking a 30 pound Turkey is slowing slipping in popularity.



A 30 pound Turkey can hardly walk -- yet alone live a short healthy life before being shipped to the dinner table.  Regardless of the way any of us feel, the trend is taking hold and should be noted for the years to come.  Does this trend continue?  Who knows?  As for now, take note of it and enjoy the family time around the dinner table and have a wonderful Thanksgiving holiday!



Related Blog Posts:


How Many Turkey's Are Served On Thanksgiving Day? How Many People Served?










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